MSMA Presents: Printers Expand Into Mailing
Thursday, May 22, 2008
This seminar will take you from concept to mailbox, explaining mailpiece design,
mailing software, database management and much more. You will walk away with
the basic steps your company can quickly take to move into the profitable mailing
arena.
“Printers Expand Into Mailing - - 10 Steps to Success” will
be presented by Mary Ann Bennett, nationally recognized as a
valued print/mail industry expert. Throughout the country, printers are facing
declining margins and increasing competition. One of today’s most exciting
trends in the direct mail industry is how printers are successfully expanding
into mailing. Discover the tools to cut postage over 50%; receive faster mail
delivery and increase response rates. Learn how capabilities such as personalized
addressing and digital color mailpieces with reply vehicles incorporated in the
design are creating new revenue streams and opportunities for full-service shops.
This seminar is a must for anyone interested in putting printed pieces into the
USPS mailstream–and MAKING MONEY while doing it!!
What You Will Learn
This seminar will take you from concept to mailbox, explaining mailpiece
design, mailing software, database management and much more. You will walk away
with the basic steps your company can quickly take to move into this profitable
arena.
- Tools to cut postage over 50% - use the USPS to your benefit
- How to receive
faster mail delivery and increase response rates.
- Steps to take to qualify for
Standard Mail rates with your VDP projects.
- How to successfully choose the hardware
and software products your company needs to move into mailing.
- Easy steps to take
so your folder or cutter operators will not cause the loss of all postage discounts.
- How
to effectively sell your mailing expertise to your clients.
- How to get informed
and get involved through postal related publications, websites, groups and organizations.
Who
Should Attend
- Owners
- Upper Management (VP’s of Operations, Finance, Marketing, Sales)
- Mid-Level
Managers (CSR’s, Data Processing, Production, Mailroom)
- Your key customers
and vendors
Date: |
Thursday, May 22, 2008
|
Time:
|
11:30 am to 1:30 pm |
Registration:
|
Begins 11:00 am |
Place: |
Sheraton Mission Valley
1433 Camino Del Rio South
San Diego, CA 92108 |
Cost:
|
MSMA or PIA/SD Members: $35
Non-Members: $45
Cost includes lunch, presentation materials and parking.
|
72-hour cancellation notice required,
no shows will be billed |
Click here for more information
or click
here to register. |
 Printer's Night at Petco Park
Beat the June Gloom with our night at the ballpark! Once again, we'll be
combining our Annual Meeting with Padres Night for a great evening of food and
fun on Wednesday, June 4. Cheer on San Diego’s Padres as they take on the
Chicago Cubs!
Annual Meeting
Our pre-game kicks off with the Annual Meeting on the Upper Deck Pavillion. Located
down the first base line on the Upper Deck, dinner will be served on this private
terrace overlooking the San Diego Bay and Coronado Bridge. You'll enjoy a traditional
ballpark feast while socializing with friends in the printing industry.
Opening
Pitch
After the meeting and dinner, we'll move to our game seats on the Toyota Terrace
reserved level. With a great view of the game, and access to exclusive bars and
restaurants, we guarantee a fun-filled night at the ballpark!
For more information click here and
to register click
here. Questions? Call (858) 571-6555.
Date: |
Wednesday, June 4, 2008 |
Time:
|
5:35 pm - Gates open, Check-in
6:00 pm - Dinner served
6:30 pm - Board Installed
7:05 pm - Game begins |
Place: |
Upper Deck Pavillion at Petco Park
|
Cost:
|
$69 PIA/SD members & non members
includes game tickets, food and beverages
Last day to reserve tickets - May 29th |
72-hour cancellation notice required,
no shows will be billed |
Click here to register. Questions?
Call PIA/SD at (858) 571-6555.
|
